Normal.

Normal.
Excellence-Aiming Design
Studio.

Apartman Belkıs,
Evliya Çelebi_Şimal sokak No.3B
Beyoğlu ISTANBUL.

ARCHITECTURE +
LANDSCAPE +
INTERIOR DESIGN +
PRODUCT DESIGN

The tale of Normal. indeed commences in 2019, not the most opportune year to embark on a journey, given its proximity to the onset of the pandemic. Yet, it is precisely due to this timing that Normal evolved in tandem with global events. With a steadfast commitment to market sustainability, we adeptly incorporate cost efficiency, strategic planning, conceptual thinking, and emotional elements into our approach. This harmonious blend empowers us to fashion distinctive and exceptionally effective creative solutions.

For Over 5 years we’ve been helping corporates and privates building a strong brand, create an emotional design for their locations and as result get the audience’s love.

Enrico Şansal, interior designer
Raised in Italy and moved to Istanbul in 2011. Following several years of experience in interior and architectural practices, he founded Normal in 2019. Linkedin

Selected clients:

Carrera
Doğuş Retail
Dokay
Elca companies
Emaar
Fit Invest
Folkart
Humanis
Plaza Cubes
Rotap

Normal. OFFICE
Apartman Belkıs,
Evliya Çelebi_Şimal sokak No.3B
Beyoğlu ISTANBUL.

The house sits on a rectangular, sloped plot of 480 square meters, richly populated with pines and oaks. In keeping with Normal's ethos of ecological sensitivity, the design integrates these beautiful trees, allowing them to envelop the fa\f0\'e7ade and create a seamless blend of architecture and nature.

Adhering to the existing urban grid, the design features the clean, straight lines that have become a signature of the studio. The structure, rendered in pristine white, reinterprets the classic forms of the Yali, the traditional Ottoman waterfront mansion. Black bordering lines accentuate the front and rear layers, enhancing the geometric clarity and imbuing the house with a distinct character and elegance.

Inside, the home exudes spaciousness and light. A sunroof bathes the interiors in natural light throughout the day, creating a warm and inviting atmosphere. The floors are adorned with herringbone parquet, complemented by off-white walls, offering a blank canvas for the homeowners to display their art collections.

The house is thoughtfully distributed across five levels, though the sloped terrain artfully conceals its height. The upper floors host the bedrooms, including the main suite. The middle levels feature two distinct living rooms, a main kitchen, and a secondary kitchenette designed for social gatherings. The lower levels provide access to the garden, which is spread over two tiers.

The upper garden is a verdant space with a prominent magnolia tree and an olive tree, while the lower level boasts a swimming pool and a mini guest apartment.

Over many years of collaboration with the esteemed construction company Folkart, we have designed and executed a wide range of projects, encompassing both interior spaces and architectural facades.

We have meticulously crafted and designed more than 60,000 square meters across the cities of Izmir, Istanbul, and Dubai.

The greatest satisfaction in this partnership is its continuity over time and the evolution in design that has elevated both us and Folkart to increasingly higher levels of design and public approval.

Folkart Time, 2019
Folkart Incity, 2020
Folkart Vega Sales Office, 2020
Folkart Vega, 2021
Folkart Dubai, 2022
Folkart Nefes, 2023
Folkart Bademler, 2023

Upcoming projects:

Folkart Nova, 2024
Folkart Orion, 2025
Folkart Mona, 2025

Designed in collaboration with local architect, Gianantonio Martelli, Zero Zero stands as a striking tattoo parlor nestled within the heart of Trento, located in Northern Italy. Set against the backdrop of a historic coffee stock factory, this establishment embraces a sleek and minimalist aesthetic. The expansive windows not only flood the retail space with natural light but also create an inviting, cozy ambiance, beautifully counterbalancing the cool, minimalist design.

Plaza Cubes Coworking office is located across three floors in the iconic skyscraper designed by Foster + Partners, known as Ferko Levent. Spanning an impressive 2,400 square meters, our workspace features 32 private offices, four recreational areas, six kitchen and coffee points, as well as a lush 200-square-meter garden.

Sole Mare stands out as one of the most renowned beach clubs, not only in Çeşme but throughout Turkey. The conceptual proposal meticulously crafted by our studio for this splendid natural haven is designed to elevate the beach club experience. By seamlessly integrating simple yet charming architectural elements, we aspire to take the enjoyment of this breathtaking locale to new heights.